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The subscription economy just got personal

Human City Person Smartphone Alone

iPhone SE 2 may be unveiled on March 31 as Apple is rumoured to host a spring event

Why brands must master first-party data to win

How dynamic paywalls reinvented content marketing

Night Car Traffic City Street

Gridlock in Washington

Why brands must master first-party data to win

The brands that look at Google getting rid of cookies as an opportunity to start to improve their understanding of first party data will be best placed to win in the 2020s. This was one of the unifying messages at The Drum’s Predictions 2020 event in New York last week, as marketers weighed up how […]

Georgia run-off: Final day of voting in crucial Senate race

Ministers to hold emergency Cobra meeting amid wave of strikes

The secret lives of MI6’s top female spies

iPhone SE 2 may be unveiled on March 31 as Apple is rumoured to host a spring event

Google’s massive algo update in 2 months

Gridlock in Washington

Georgia run-off: Final day of voting in crucial Senate race

It is the final day of voting in Georgia as the state’s seven million registered voters decide the country’s last remaining Senate seat. But you could forgive them for being weary. This is the fifth time they have headed to the polls in four years. That’s thanks to a quirk in the state’s election law […]

Ministers to hold emergency Cobra meeting amid wave of strikes

The government is to discuss contingency plans for upcoming strikes, including using the military and civil servants to cover Border Force staff, at an emergency Cobra meeting later. The armed forces will also be deployed to hospital trusts ahead of an ambulance strike, the government says. But industrial action is still expected to cause major […]

The secret lives of MI6’s top female spies

My journey to the school for spies starts in the half-light of a waking city. I do not know where I am going and have only been instructed to meet my contact at a central London landmark. We travel by car, boat and train to a place where officers of Britain’s Secret Intelligence Service, the […]

Human City Person Smartphone Alone

iPhone SE 2 may be unveiled on March 31 as Apple is rumoured to host a spring event

Apple may be hosting a spring event again this year, and it may see the company unveil a series of new devices. A new report from German tech site iphone-ticker.de has information that says an event is being scheduled for March 31. Apple has yet to confirm the date of a launch event, but this report comes […]

Love Heart Sunset

Google’s massive algo update in 2 months

A major Google search algorithm update—with “wide-reaching impact”—takes effect in 2 months. This update will introduce new page experience signals, combining Core Web Vitals—designed to measure how users experience the speed, responsiveness, and visual stability of a page—with the existing search signals. Become a subscriber now! According to Google, these changes are expected to “have wide-reaching impact,” which […]

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How dynamic paywalls reinvented content marketing

In 1997 when journalism was under siege, the Wall Street Journal was one of the first publications to retreat behind a paywall. Uncomfortable with surrendering ground the paper delivered an ultimatum … [Read More...] about How dynamic paywalls reinvented content marketing

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